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Are You Afraid to Position Yourself for Sales?
Copyright © Marion Stearns - All Rights Reserved
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SALES Positioning - do your HAVE it?
You absolutely must establish the value of your product or
service to your customer. Sales Positioning is an important factor to consider. "IT" clearly affects the price your customer is willing to pay you.
1. What difficulty does your product or service eradicate?
2. How can YOUR product or service eliminate a problem that your customers are dealing with?
3. Do your products and services DIFFER from your industry competitors or do you copy?
You CAN sell Premium Products at Premium Prices....IF your
customers ALWAYS get better than Run-of-the-Mill customer service, quicker response times, along with high quality, original products and services.
How DO you leverage and how can you implement these ideas to increase the value of what you sell? Can you enlist the
help of a quality and experienced "brand" to get you where you want and need to go? Of course you can but not without
some footwork and guts! You must deserve the association with the brand.
PiggyBack sales have been successfully used for ages in the
business world. Utilize PiggyBacks to their FULL potential and CUT the chase. Find an ethical Piggy ( not one in a dress ) and drive your e-business to the SKIES!
Good questions to ask yourself are these:
* Do I have a SOLID Sales Power Position? ( Hint: To dominate your market, clients MUST see you as
their ONLY choice! )
* Am I using "sharp" alliances to help myself become THE vendor of choice? ( Hint: External alliances are best when
"Internal" alliances are solid! )
* Sharp and SOLID strategic alliances such as "relationship"
PiggyBacks CREATE Sales Relationship Bank Deposits! ( Hint: Know who you're in the Pig-Pen with or you'll never
be able to HANDLE strategic alliance "conflicts." )
Internet business alliances can be compared to marriages.
They're either made in paradise OR in the "hot-spot" with the pitch- fork!
The ONE thing that should propel you to JOIN someone who
represents a HIGH quality brand is this: an Indelible BRAND seldom vanishes. Like indelible INK.......it CAN help you skyrocket your Sales Position! It leaves a lasting
impression and it always helps to be first!
We'll end with a quote:
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Don't be distracted by criticism. Remember - the only taste
of success some people have is when they take a bite out of you" - Zig Ziglar
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Sales Power Positioning ROCKS!
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Marion Stearns, The Flashy AdMistress understands Sales Power Positioning. She teaches synergistic income generation
through quality strategic business alliances. If you're smart, you'll stop by and see what she can do for you: http://www.admistress.com/column
This article may be reprinted in it's entirety with the resource box in tact.
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